CREATIVE, ADAPTATION & TRANSLATION
Innovation and imagination come together at SMART DIGITAL & MEDIA to make your marketing campaign come alive. We have strong capabilities to team up with you and offer novel and custom solutions to meet your needs, in creative design and other areas. One of the new laws of modern branding and marketing is conforming to the norms and values of a societal group to gain access to the group. In fact, the term adaptation is derived from the Latin, meaning to fit. Group dynamics today play a vital role in establishing various trends and purchasing habits among large segments of the world’s population. Tap into these, adapt your language, strategies to line up with the specific society’s local ideals and you will have a success story. At SMART DIGITAL & MEDIA, we know how to use the right technological tools to create the impression that you desire. Along with innovation and imagination! Also, it is an established fact that the mother-tongue plays a crucial role in making decisions and bulk marketing using local languages will have impact at the street level. We have the language tools to help you in this field.
A design becomes creative when it communicates the message in a strikingly different way than your competitor. Our Creative development team have years of experience working with analog and digital media formats. We follow industry best practices and creative design guidelines. enabling us to generate sparkling, aesthetic content, which can be optimized to bring your message and technology together. However complex the job or format, contact us for effective and wonderful design solutions, whether it is a new project or you just want to tweak an existing one!
ADAPTATION & LOCALIZATION
Creative adaptiveness, it is said, means the ability to flex our ideas and tactics, to suit specific conditions in any given cultural context. Divergent thinking, or using a tangential approach to marketing issues will throw up original ideas, completely localized and appealing to targeted segments of society. This can be done in stages, in bursts of information or as a continuous process, while remaining committed to the local socio-economic and cultural systems. This dynamic approach can transform and create a new point of view which will be favourable to your market penetration strategies. Accommodation and sensitivity are the keys and we at SMART DIGITAL & MEDIA understand the concept well.
At SMART DIGITAL & MEDIA, connecting the world through language is right up our alley! In fact, language is the fulcrum on which our world revolves, be it multimedia, speeches or electronic communication. We are able to offer certified, high-quality translations, which are also cost-effective, to all corporate users, regardless of size. Quick turnaround is guaranteed! Our qualified personnel can provide translations, both formal and interpretative, to and from over 100 languages, including French, Hindi, Punjabi, Urdu, Chinese, Korean, Arabic and Japanese and others. These translations can cover any subjects corporate documents, business papers, scientific articles, medicine, technology, law or others.